We've thought deeply about what it means to create a true "Everywhere Game." Breaking the Fourth Wall - blurring the lines between reality vs fiction, physical world vs digital world, allows us to bring players opportunities to consume and engage in entertainment through multiple points of access.
In this slide we illustrate the push and pull engagement across multiple player access points, all generating from the core interactive story. By creating seamless opportunities to meet players where they are, it deepens their relationship and engagement with the game universe.
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